It's pretty standard practice in boutique fitness to attract clients to your business with some kind of introductory offer. But not all intro offers are created equal.
A...
Wondering what it takes to take a studio to success in less than 8 months?
Stephanie Tirdel from Sthiel Pilates and Movement Center is sharing her journey in this episode of The...
TRUTH: Mastering your marketing brings OPPORTUNITY.
When you’re effectively able to articulate the value of what you have to offer, you can finally develop a marketing plan...
There are so many different ways to work with your clients and I love bringing Inspired Studio Owners onto the show to share the unique ways they work with their clients.
...
Building a brand that gets seen and heard above the noise is a real challenge.
This is especially true in the current climate, which is steeped with intense competition AND the...
There isn’t one way to build a pilates business.
The beauty of owning your own business is that you get to decide how your business operates and design a business that...
As a studio owner, you’ve probably heard the term “visibility” in connection to marketing.
Making your brand visible to the right people is a crucial component...
Every studio business is different and filled with it’s own unique challenges - yet there are some challenges that show up more often than others.
One of them? How to...
2022 has been an absolutely amazing year for boutique fitness studios!
Studios are seeing pre-pandemic revenue, attendance, and profits, and in many cases, they are...
You are the leader of your business, of your clients, your team and an inspiration to many more than you realize.
Yet - perhaps that is a role or position that doesn't feel...
Selling is an absolutely essential operation for your studio business. The challenge is that so many of us get a bit uncomfortable even thinking about selling our services.
...
Karen Washburn has been in the Pilates industry longer than most and over that time she’s built a successful pilates and gyrotonic studio business in Long Beach California.
...
